Today people spend the majority of their lives indoors, where air contains unnatural impurities like hydrocarbons, solvents and other chemicals, as well as domestic dust.
“I’m originally from Finnish Lapland, where we have the cleanest air in Europe, and when working earlier as a health science and physical education teacher, I noticed my own health and breathing were much better whenever I worked outdoors,” says Aki Soudunsaari, cofounder and CEO of Naava. Based in the central Finnish city of Jyväskylä, the firm produces smart green walls with names such as Naava Twin and Naava Designer. “We realised we needed to find ways to create healthier indoor environments by bringing natural forest air inside.”
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